About Apex

Based in Golden, Colorado, Apex was co-founded in 2006 by ski industry product designers, Roger Neiley and Denny Hanson.


The boot system finds its high performance fit in the BOA® Fit System’s state-of-the-art steel lacing tech and our compact, light and powerful outer chassis. These two essential components afford a fit unmatched in skiing and power transfer to the ski’s edge that will surprise even the most expert rippers.


Our independently-owned company is dedicated to providing premium design, performance, optimized fit, and industry-leading product support to skiers of all levels, on all terrain, and all conditions. 

An over-lapping plastic shell. An inner boot. A foot bed. Four Buckles. A few bells and whistles. Most ski boots today are very much the same now, as they were thirty years ago. Skis on the other hand, have undergone dramatic improvements and continue to evolve (as have poles, goggles, helmets, apparel…), while boots remain virtually unchanged. Technological advancements have been made in all other aspects of our lives, yet there has been no real innovation in ski boots until the Apex Ski Boot System was introduced a couple of years ago.

Apex is the first ski boot designed to optimize the performance advantages of today's modern-shaped skis and evolving skiing technique. The Apex Ski Boot System was developed by industry experts who have extensive experience with ski boots and technical footwear. They’ve applied an array of new technologies and innovative ideas to ski boots to create a unique system now known as the Apex Ski Boot System. Apex designs are Patent-Pending.

Snowboard boots have always featured a flexible exterior and comfort that no ski boot could offer. Snowboarders could walk comfortably to the lift, perform all day on the mountain, and never worry about having cold, cramped or painfully uncomfortable feet. Watching this scene play out over the last twenty five years inspired a boot that affords skiers the same combination of performance, comfort, and incredible warmth on the slopes, paired with easy walkability and solid traction off of the slopes.


Introducing the all new Apex VS family. Our lightest, most powerful, most compact ski boot design ever, delivering our best performing ski boots to date.

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